

A wax strips display tray is a custom printed cardboard tray made to protect wax strips and present them neatly on a retail shelf or a salon counter. Wax strips are light, flat and easily bent or damaged, so they need packaging that holds them flat, keeps them clean and stops them from being crushed in a bag or on a shelf. The tray does that job while also acting as a display: the strips sit visibly in the tray, the brand is printed on the outside, and a customer can see exactly what they are buying without opening anything. At Bee Printers, each tray is printed in the brand’s own colours and made to fit the strips it holds.
The first job of a wax strips tray is protection. Wax strips need to stay flat and clean, because a bent or creased strip is hard to use and a dirty strip is one a customer will not buy. The tray holds the strips in a firm, flat position, and its sturdy cardboard walls guard against bending, pressure and handling. The tray also keeps the strips together as a set, so a pack does not come apart in a drawer or a handbag. For salons and beauty retailers, that protection matters twice over: it keeps the stock in saleable condition on the shelf, and it means the customer takes home strips that are ready to use straight away.
The second job of the tray is display. On a retail shelf, a wax strips tray keeps the products upright, visible and easy to reach, so shoppers can compare brands and pick up a pack without disturbing the rest of the display. On a salon counter, a tray of wax strips is a quiet prompt: a client waiting for an appointment sees the product, reads the brand and may add it to their visit. The low sides of the tray leave the product visible, while the printed back or side panels carry the brand name, the product details and the colours that make the tray recognisable. The full display range sits in the custom trays collection, alongside other retail and product trays.
Wax strips come in different sizes, from small facial strips to larger body strips, and the tray is made to fit the strips it holds. The size, the shape and the depth of the tray are chosen to match the product, so the strips sit snugly and the tray does not waste shelf space. The design is fully customisable too: any colour, any logo and any artwork can be printed on the tray, so the packaging matches the brand’s other products and stands out on a crowded beauty shelf. A clean, simple design suits a premium beauty brand, while a brighter design suits a product aimed at a younger market. The print is applied to the flat cardboard before the tray is formed, so the artwork stays crisp and legible.
Wax strips display trays are made from durable cardboard that is strong enough to protect the strips and light enough to handle easily. The material is eco-friendly, which suits beauty brands and shoppers who prefer packaging that can be recycled after use. The cardboard is sturdy enough to hold its shape on a shelf and in a bag, yet it is easy to open, easy to store and easy to dispose of responsibly. For brands that sell in salons, pharmacies and beauty stores, an eco-friendly tray also fits the values of the customers who buy waxing and skincare products, and it lets the brand’s packaging reflect the care it puts into its products.
Wax strips are sold in many places, and the display tray has to work in all of them. In a salon, the tray sits on a counter or a retail shelf where clients browse while they wait. In a pharmacy, the tray sits among other personal care products and needs to be clear and easy to find. In a beauty store, the tray competes with dozens of other brands and needs to catch the eye. In each setting, the same qualities matter: the strips are protected, the product is visible, and the brand is clear. A related display format is the Cardboard Display Boxes range, which serves the same kind of counter and shelf display for other products.
The right tray starts with the strips themselves: their size, how many go in a pack, and how the pack will be displayed. A tray for facial strips will be smaller and shallower than a tray for body strips, and a tray for a multi-pack will be deeper than a tray for a single set. The branding should match the rest of the product line, so customers who already use the brand recognise the tray at a glance. Thinking about where the tray will be sold helps too: a tray for a salon counter can be more decorative, while a tray for a pharmacy shelf needs to be clear and easy to read from a distance.
Ordering begins with the strips and the quantity: what size the strips are, how many trays are needed, and where they will be sold. The size, the shape, the colours and the logo are then matched to the brand, and a proof shows the finished tray design before printing starts. Bulk and wholesale orders keep the unit cost down, which matters for a product that sells in volume across salons, pharmacies and beauty stores. For beauty brands that want their wax strips protected, displayed and unmistakably branded, custom wax strips display trays turn a simple cardboard tray into packaging that guards the product and sells it at the same time.
| Material | Kraft, Cardboard, Corrugated, Rigid stock |
| Sizes | All custom sizes (any length × width × height) |
| Printing | CMYK / PMS, full-color, offset & digital |
| Finishing | Matte, Gloss, Soft-touch, Foil, Spot UV, Embossing |
| Add-ons | Window cut-outs, inserts, interior printing |
| Minimum Order | 100 boxes |
| Turnaround | 7 to 10 business days after design approval |
| Shipping | Free shipping across the US |